▸ Back to the front door
The short version: We collect what we need to operate the service. We do not sell your data. We use Stripe for payments (they handle card data, not us). You can delete your account anytime.
What Information We Collect
Information You Give Us
- Account info: Email, password (encrypted), display name
- Application info: Broker, experience, tier preference, why-you-want-in
- Payment info: Processed by Stripe — we do not store credit card numbers. We track subscription tier and payment status only.
- Profile info: Trading goals, preferences, communication settings
- Messages: Support emails, chat activity, feedback
- Tax info: Only when required by law for 1099 reporting
Information Collected Automatically
- Usage data: EVE interactions, session length, features used
- Technical data: IP address, browser type, device type
- Trade data: Trades you make through EVE (for your journal)
How We Use Your Information
We use your information to:
- Run the service and authenticate your account
- Process payments
- Track EVE usage
- Communicate about your account and applications
- Send marketing emails (you can opt out)
- Improve EVE software
- Comply with tax and legal requirements
Who We Share Your Information With
▸ We do NOT sell your personal information. Ever.
We share information ONLY with:
| Service | What We Share |
| Stripe | Payment processing data |
| Market Data Provider | Aggregated, anonymized usage data only |
| AI Service Provider | EVE interactions (anonymized where possible) |
| Email Service | For sending communications you opted into |
| Legal Authorities | Only when legally required |
We do NOT share with:
- Marketing companies
- Data brokers
- Advertisers (we do not run ads)
- Other Members
How Long We Keep Your Data
| Category | Retention |
| Active Member data | Duration of membership + 7 years (tax/legal compliance) |
| Cancelled Member data | 90 days, then anonymized or deleted |
| Marketing list | Until you unsubscribe |
| Backup data | Encrypted backups up to 90 days |
Your Rights
You have the right to:
- Access your personal information
- Update or correct inaccurate information
- Delete your account and associated data
- Export your data in a portable format
- Opt out of marketing communications
- Object to certain processing
- Withdraw consent for processing requiring consent
To exercise these rights, contact support@makethemarkets.com.
California Residents (CCPA)
California residents have additional rights including the right to know what information we collect and the right to non-discrimination for exercising privacy rights.
EU Residents (GDPR)
EU residents have rights including data portability, the right to be forgotten, and the right to lodge a complaint with a supervisory authority. Our lawful basis for processing is contract performance, legitimate interest, consent, and legal obligation.
Cookies
We use cookies for:
- Essential cookies — authentication, sessions (required)
- Analytics cookies — understanding usage (you can opt out)
- Preference cookies — remembering your settings
We do NOT use:
- Advertising cookies
- Cross-site tracking
- Fingerprinting techniques
Children's Privacy
The Service is not for anyone under 18. We do not knowingly collect information from minors. If we discover such collection, we delete it promptly.
Data Security
We use industry-standard security including:
- HTTPS/TLS encryption for all data
- Encrypted password storage (bcrypt)
- Tokenization of payments via Stripe
- Access controls and logging
- Regular security updates
No system is 100% secure. If a data breach affects your information, we will notify you within 72 hours.
International Data Transfers
Data may be processed in the United States or other countries where our service providers operate. By using the Service, you consent to this transfer.
Changes to This Policy
We may update this policy from time to time. Material changes will be communicated by email at least 30 days before taking effect.
Contact Us
Privacy questions: support@makethemarkets.com
General support: support@makethemarkets.com
50/50 Entertainment LLC · Wyoming, USA